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Aditya Birla Sun Life Mutual Fund, founded in 1994, is co-sponsored by Sun Life (India) AMC Investments Inc. (the asset management arm of Sun Life Assurance Co. of Canada) and Aditya Birla Capital Ltd. (ABCL). The fund house, with a wide network of 150 branches and other distribution channels, is working towards deepening mutual fund penetration in India. Its focus has been to boost the appeal of mutual funds across all kinds of investors and advisors.
Birla Sun Life Mutual Fund aims to give its investors the benefit of diverse investments. The fund house is known for guiding investors to meet their financial goals and providing them one of the most economical ways of generating returns via professional money management. Clients have approached the company with a range of investment goals, from wealth creation, personal savings, tax saving to regular income building, and have attained them with Birla Sun Life Mutual Fund.
The joint venture between the two i.e. Sun Life and Aditya Birla brings together Aditya Birla's years of experience in the Indian market and Sun Life's global experience. ABCL operates as the holding company of all the financial service businesses of the Aditya Birla Group. Aditya Birla Capital Limited has established a strong presence across a number of segments, which include private equity, corporate lending, structured finance, life insurance, asset management, project finance, general insurance broking, wealth management, online personal finance management, housing finance, equity, currency & commodity broking and pension fund management.
Based in Toronto, financial services firm Sun Life provides insurance, wealth and asset management solutions to individual clients and corporate customers. It has operations across the globe, including Canada, the United States, Hong Kong, the Philippines, Japan, Indonesia, the United Kingdom, Ireland, India, China, Australia, Singapore, Bermuda, Vietnam and Malaysia. As of December 31, 2017, the total assets under management of Sun Life Financial amounted to $975 billion.
Some of the top funds of Birla Sun Life Mutual Fund are:
|Fund Name||Category||NAV (as on 6th August)||1-Year Return (%)||3-Year Return (%)||5-Year Return (%)|
|Aditya Birla Sun Life Frontline Equity Fund||Large Cap||226.040||6.4||9.9||19.8|
|Aditya Birla Sun Life Equity Fund||Multicap Fund||724.440||5.3||12.4||25.4|
|Aditya Birla Sun Life Tax Relief 96||ELSS||32.410||14.0||12.4||25.1|
|Aditya Birla Sun Life Tax Relief 96||Dynamic Asset Allocation or Balanced Advantage||51.320||51.320||9.7||14.6|
|Aditya Birla Sun Life Equity Hybrid '95 Fund||Aggressive Hybrid Fund||766.000||4.4||9.7||19.0|
|Aditya Birla Sun Life Credit Risk Fund||Credit Risk Fund||13.190||5.7||8.7||-|
|Aditya Birla Sun Life Corporate Bond Fund||Corporate Bond Fund||67.499||5.0||7.9||8.9|
|Aditya Birla Sun Life Low Duration Fund||Low Duration Fund||426.546||6.0||7.3||8.1|
The Aditya Birla Group is a $44.3 billion Indian multinational conglomerate. The group has interests in various sectors like cement (largest in India), viscose filament yarn, viscose staple fibre, metals, financial services, branded apparel, carbon black, chemicals, fertilisers, insulators, telecom, BPO and IT services. Aditya Birla Financial Services Group is the umbrella brand for Aditya Birla Group's financial service businesses. Birla Sun Life Mutual Fund is a joint venture between Aditya Birla Group and Sun Life Financial.
Products offered by Birla Sun Life Mutual Fund include a series of investment options such as specific and diversified sector equity schemes, monthly income funds, hybrid funds and different kinds of treasury and debt products. Some of the offerings from Birla Sun Life Mutual Fund are:
Income Solutions - These schemes are intended to provide regular income and tax efficient returns. They are suitable for investors interested in alternative modes of regular income, which can be either for the present or post retirement, and whose risk appetite is low.
Wealth Creation Solutions - They provide tax efficient returns on capital through equity investments over the long term. Wealth creation schemes are suitable for those investors planning for future expenses, like child’s higher education, marriage, retirement of self and spouse, etc. Such schemes are available in the range of aggressive to conservative options to meet investors’ needs.
Savings Solutions - These schemes are aimed at preserving investors' money, providing them with liquidity and giving tax-efficient returns. Debt mutual funds are apt for investors whose risk capacity is low to medium and are seeking high liquidity. Savings schemes also provide regular income, which can be beneficial for individuals who are retired.
Tax-Savings Solutions - Birla Sun Life Mutual Fund offers tax-saving mutual funds under ELSS solutions where tax benefits can be claimed under Section 80C of the Income Tax Act, 1961. These are suitable for investors looking for long-term capital growth through equity investments, and at the same time, want to reduce their tax burden.
The features of Birla Sun Life Mutual Fund Service are as follows:
Birla Sun Life Mutual Fund has created a mark for itself in the mutual fund industry for its expertise in equity and debt fund management.
Birla Sun Life's equity schemes have surpassed the industry benchmarks, fetching long-term capital appreciation for its clients.
All of the its offerings are innovative and crafted after in-depth research.
The services offered by the fund house are backed by the highest levels of experience and expertise.
The portfolio manager customizes an optimal portfolio for investors after taking into consideration their financial goals, time horizon, risk appetite and investment outlook.
The fund managers adopt a research-based, methodical approach to investing.
The following are the benefits of investing in Birla Sun Life Mutual Funds:
Fixed Income Vehicle - Birla Sun Life Mutual Fund is a good investment option for investors who want fixed income at a fixed interval.
Wealth Creation - They offer various wealth-generating options, thus making it a beneficial solution for investors who are pursuing wealth creation.
Monthly Income Provider - Birla Sun Life Mutual Funds can also benefit investors seeking short-term funds as the fund house offers certain products that provide monthly income.
Strong Team of Analysts - Birla Sun Life Mutual Fund’s has some of the best analyst professionals in the industry who help investors make informed decisions.
Safety - Safety of investors’ funds is priority at Birla Sun Life Mutual Fund. The fund house ensures ongoing adherence to the safety of their clients' money.
Tax Benefits - Investors who have parked their funds in ELSS schemes can reduce their taxable income by claiming tax benefits under Section 80C of the Income Tax Act, 1961.
Portfolio Management Service, a division of Aditya Birla Sun Life AMC Ltd., is a personalized tailor-made service for high-net worth individuals. It offers a whole range of investment products, from which portfolio managers put together investors' optimal portfolio. The managers take into consideration the clients' risk appetite, financial goals, time horizon and investment outlook. Broadly, the portfolios can be categorized as:
Core Equity Portfolio (previously known as Value Portfolio) - This is an ideal option for investors seeking to participate and benefit from the long-term growth story. The minimum investment amount is Rs. 25 lakhs (or such other amount decided by the portfolio manager). The investment horizon is a minimum of three years.
Customized Debt Portfolio - This is a portfolio of fixed income securities, which can be fully customized to meet individual needs and preferences. The minimum investment amount is Rs. 25 crore or such other amount as may be agreed mutually. The investment horizon could be anywhere from 3 months to 3 years, as per the investors' investment horizon.
Select Sector Portfolio (earlier known as India Reforms Portfolio) - This is suitable for investors looking for a portfolio of select ideas, backed by a high level of expert research. The minimum investment amount is Rs. 25 lakhs per individual account (or such other amount as decided by the Portfolio Manager). The investment horizon is a minimum of three years.
Mr. Mahesh Patil Co-Chief Investment Officer
Mr. Anil Shah Sr. Fund Manager
Mr. Ajay Garg Sr Fund Manager
Mr. Satyabrata Mohanty Head - Mixed Assets
Mr. Vineet Maloo Fund Manager
Mr. Milind Bafna Fund Manager
Mr. Kunal Sangoi Fund Manager
Mr. Chanchal Khandelwal Fund Manager
Mr. Dhaval Gala Fund Manager
Mr. Shravan Sreenivasula Fund Manager
Mr. Jayesh Gandhi Fund Manager
Mr. Lovelish Solanki Fund Manager
Mr. Mohit Sharma Fund Manager
Mr. Ashish Kela Fund Manager
Mr. Maneesh Dangi Co-Chief Investment Officer
Ms. Sunaina da Cunha Fund Manager
Mr. Kaustubh Gupta Fund Manager
Mr. Pranay Sinha Senior Analyst – Fixed Income
How much of my returns will be given to my nominees?
The returns generated will depend on the performance of the schemes where the investors’ money has been parked in. The proportion of the returns given to the nominees will depend on the percentage you have allotted to them in the nomination form.
How do I buy Birla Sun Life Mutual Fund plan online?
Birla Sun Life Mutual Fund plan can bought online via the company website. Follow the below steps to invest in a Birla Sun Life Mutual Fund plan:
How do I contact Birla Sun Life Mutual Fund Company?
The contact details of Birla Sun Life Mutual Fund Company are as under
Toll Free: 1-800-270-7000 Outside India: +91-22-66917777 Email ID: firstname.lastname@example.org
How do I login to Birla Sun Life Mutual Fund Company’s website?
Registered users can login using their registered user ID and password. New users who want to register can do so by entering their PAN, email address, mobile number and creating a new password.
What is Birla Sun Life Mutual Fund Company's contact number?
Birla Sun Life Mutual Fund can be reached on 1-800-270-7000.
What type of investor should invest in a small cap scheme?
In case of small-cap funds, fund managers can have 65% to 90% exposure to stocks of small companies. Investors who wish to take on higher risks can consider putting their money in this category.
Which Birla Sun Life Mutual Fund scheme should I invest in?
Below are some of the top performing schemes of Birla Sun Life Mutual Fund: